Health Company Promotes Walking,
but with a 'Green' Twist
American Specialty Health (ASH), a provider of
employee health solutions, recently challenged its own workforce to better its
own well-being. Nearly 370 employees participated in "Go Green with Your
Routine," which was designed to boost wellness and environmentally friendly
After contributing a $20 co-pay, participants
received wireless activity monitors that tracked the number of steps and miles
they walked, and the number of calories burned.
Sensors were placed throughout the company's San
Diego headquarters to collect the data each time an employee walked by. That
information was sent to employees' personal health accounts, where they could
track progress online.
The goal was to walk 150,000 steps over a month, or
around 5,000 steps a day. Seventy percent of those who signed on achieved the
goal. Participants were allowed to dress casually and wear jeans and sneakers
during the entire month. Those who met or surpassed the goal were awarded with
an earth-friendly canvas bag.
One employee walked more than a million steps.